This movie poster is a character poster, since it features the main character, who is also a famous actor. It is advertising Seven Pounds, a drama starring Will Smith that was released in December. A photographic image of the character is used. The designer probably chose a photo because it would have a more mature or serious appearance. The image does not make it seem that the movie is intended for adults only, but it also isn't meant for young children, so it could appeal to teenagers and anyone older. The tagline is a series of phrases in red which are: "seven names" "seven strangers" and "one secret." These taglines are meant to create suspense and curiosity, because people will want to know what's going to happen with the seven people, and what the secret is. This will lure people in to see the movie.
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The AuthorA humble senior at Plantation High School hoping to expand her abilities in digital art. Archives
May 2015
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